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Blogs & Newsletters

The Calls I’ve Had This Week... and Why KPIs Change EVERYTHING 🎯 newsletters 2026

Hello,

We’ve only been open one week... and already I’ve had more than six spa and salon owners call me.

Not to talk growth.

Not to talk expansion.

Not to talk dreams for 2026.

But to vent.

 S...

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5 Weeks. 5 Actions. Minimum 30% Revenue Growth — Or I Refund You. newsletters 2026

Hello,

I’m going to be very direct with you because this is one of those moments.

If you go into 2026 the same way you went into 2025, you will get the same results.

Maybe slightly better. Maybe sl...

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Welcome to 2026 ✨ The Year of INTENTIONAL newsletters 2026

Happy New Year,

Welcome to 2026. A brand-new year. A clean page. A powerful opportunity.

Before the rush starts... before emails, bookings, staff questions, and fires to put out, I want to pause w...

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3 Sleeps to 2026 ✨ This Is Your Moment newsletters 2025

Hello my lovely 💛,


That’s it...

Only THREE sleeps to 2026.

 

Before the year turns, before the noise returns, before January fills up - I want to pause with you for one powerful moment.

Over the ...

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The Final Secret Weapon ✨ The One That Decides Your 2026 newsletters 2025

Happy last Friday of 2025 🎉✨,

As you’re reading this, I’m officially on the road - heading to St Francis with family and friends for our annual festive getaway. The car is packed, the playlist is rea...

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Secret Weapon No. 4: The One Habit That Separates Guessing From Growing 👀📊 newsletters 2025

Ho ho ho! 🎄✨

Can you believe it - only THREE sleeps to Christmas!

Whether you’re counting down with excitement, wrapping last-minute gifts, planning menus, or just dreaming about a few quiet days of...

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Secret Weapon No. 3 💰 The Tool That Turns Effort Into REVENUE newsletters 2025

Hello my lovely 💛,

Today feels like a real milestone for me.

After five full weeks of moving offices (and questioning my life choices more than once 😅), today is the final day. Done. Finished. Boxes...

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Secret Weapon No. 2 Is HERE! 🎯 Want to know what it is? newsletters 2025

Happy Friday,

I have to start with a small but very significant personal win...

Last week Thursday, I boarded my final flight of 2025 - and I cannot even tell you how excited I was.

After months of...

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Secret Weapon No. 1 Is HERE! 🎯 Your First Sneak Peek Inside newsletters 2025

Happy Friday,

I’m not entirely sure where to start… but this past week felt like being strapped to a Formula 1 car at full speed (not that I’d survive one lap, but still!).

Picture this:

— Monday n...

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Finish Strong, Start STRONGER – 2026 Success Lab 🚀 newsletters 2025

Hellooooooo my beautiful 💜

If you could peek inside my head right now, you’d think I was running the Olympic Games for 2026.

The amount of planning, brainstorming, creating, building, and refining h...

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2026 Starts NOW (Whether You’re Ready or Not!) newsletters 2025

Hello my lovely lovely Melissa,

We are officially in Festive Season mode and what a start!

On Tuesday, almost 100 owners, managers, and therapists joined the Festive Season Revenue Coaching Session....

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The Psychology Trick That Doubles Spa Sales (Join Us Tuesday!) newsletters 2025

Hello my lovely,

If there’s one thing I want you to remember this festive season, it’s this:

Your secret weapon for doubling your revenue is psychology - specifically, the psychology of your environ...

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